Unique feel with a premium finish.

The Franklin Boutique Hotel

  • Branding

The Franklin Hotel: pub downstairs, accommodation upstairs. The pub had been beautifully reinvented, but the accommodation still felt tired and old. We gave it a wake-up call.

Everything we designed focused on reflecting the venue’s urban edge – from a logotype with a stencilled condensed type, to a dark colour palette with bright yellow contrast and uncoated stocks embellished with white foils and edge colours. Each room is unique, but equally premium.