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Iver —
Created for life.

Project Detail

Distinctiveness driving growth.

A highly distinct brand within a tiring industry, Iver is helping to reinvent a category with its focus on design, quality and functionality. This meant that the brand had to be delivered consistently across a range of touch points including print collateral, merchandise and advertising. As a result, Iver has seen increased penetration and growth since the brand's launch.

Digital experience increasing engagement.

The brand and its products had to be easily accessible, this meant that the digital experience had to be optimised for all users. An engaging and intuitive user interface allowed the user to easily navigate and find products quickly whilst still allowing the beautiful imagery to be celebrated to increase impact.

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